Peak Startup

Role:
Art Direction

Services:
Marketing Strategy
Collateral Design

Overview:
Peak Startup, the primary organizer of Colorado Springs Startup Week, enlisted my team and me to assist in promoting the event. Collaborating closely with key stakeholders, we developed a comprehensive marketing strategy and style guides. By maintaining consistency in branding and messaging across all channels, we enhanced brand recognition and engagement. Through our creative approach and meticulous attention to detail, we effectively supported Peak Startup in successfully promoting Colorado Springs Startup Week, resulting in increased attendance and sponsorship for the event.

Event poster featuring the text "What is Collective Impact" with details "Workshop Event" on September 10th at 3:30 PM. The background is dark blue with colorful hand graphics and logos for Techstars and Peak Startup. Website link: peakstartup.org/cosstartupweek."
Illustration of person doing yoga with text "Yoga in the Garden of the Gods, September 11 at 9 AM," set against a mountain background.
Announcement graphic for Startup Week, highlighting one week left until the event from September 9 to 13. Includes colorful text, logos of Techstars and Peak Startup, and a website link for the schedule.
Hackathon event flyer for September 10th at 1 PM by Peak Startup. Features green text and decorative lines on a light background.
"Colorado Springs Start Up Week" text with a mountain illustration, green background.
Abstract illustration of diverse people in colorful profiles against a yellow background with the word "Community."
Kickoff party announcement for 'Generations of Startups' on September 9th at 5 PM. Features stylized people and logos of sponsors including Colorado Springs Chamber & EDC, Downtown Colorado Springs, and others. Website: peakstartup.org/cosstartupweek.